TrueMoney
TrueMoney was founded by Thailand payment company Ascend Money in 2003 and is the most popular e-wallet in Thailand. The company has 27 million users, of which 17 million are active users.
With the TrueMoney wallet, users can pay by bank transfer or cash in convenience stores such as 7-Eleven, Family Mart, CP Fresh Mart, and True Shops. Users can also shop online, recharge games, and pay more than 70 kinds of bills (such as utilities, transportation, taxes, and insurance premiums).
Properties
The following table lists the product properties supported by TrueMoney:
Payment type | Alipay+ payment method | ||
Acquirer | AlipaySG, AlipayEU, AlipayUS, AlipayUK | Merchant entity location | SG, AU, HK, US, EU, UK, TH |
Payment flow | Redirect | Refund | ✔️ |
Buyer country/region | Thailand | Partial refund | ✔️ |
Processing currency | THB | Chargeback/Dispute | ❌ |
Minimum payment amount | 1 THB per transaction | Refund period | 365 days |
Maximum payment amount | 30,000 THB per transaction; | Time to return the payment result | Real-time |
User experience
The following graphic shows the TrueMoney app authorization process:
Figure 1. Authorization process