Alipay, China's leading third-party online payment solutionAlipay, China's leading third-party online payment solutionDOCS

      Introduction

      #Overview

      Connecting to a public Wi-Fi might not be easy for Chinese tourists when travelling aboard due to language barrier and user habits. Alipay Wi-Fi connection solution provides a simplified Wi-Fi connection process for Chinese customers and protects Wi-Fi users from phishing and other forms of online fraud. Just with an Alipay account and one-click authorization, an instant connection can be built and the merchant can present precision promotion information on the Wi-Fi connection page.

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      Figure 1. Main phases of Alipay Wi-Fi solution


      #User experience

      With the Alipay Wi-Fi connection solution, a dedicated Wi-Fi can be built specifically for Chinese customers. Chinese customers can connect to the Wi-Fi by authorizing their user data from Alipay app with just one click. After connecting to the Wi-Fi successfully, nearby specials and promotions are displayed on the page for customers to check. Customers can go through the Alipay Wi-Fi connection process by following these steps:

      1. Select Alipay SSID.
      2. Select to log in with Alipay on the prompt page.
      3. Authorize to share personal data to the Wi-Fi provider that cooperates with Alipay.
      4. Be redirected to a page with the connection result. Additional information such as branding advertising or nearby promotions might be displayed on this page based on the merchant configuration.


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      Figure 2. User experience of Alipay Wi-Fi solution


      #Solution benefits

      Alipay Wi-Fi connection solution can connect the merchant and the customer efficiently by providing a fast and convenient Wi-Fi service. Customers and merchants can both benefit from this Alipay solution.


      Optimize Wi-Fi connection experience for customers

      The traditional login process to a Wi-Fi network needs complicated operations and involves English interface, which prevents Chinese customers from making a Wi-Fi connection easily and quickly. Alipay Wi-Fi connection solution provides an optimized Wi-Fi connection experience for all Chinese customers by simplifying the connection process and enhancing the Wi-Fi security, which greatly increases the customer satisfaction. 


      Increase precision marketing opportunity for merchants

      A page with marketing information and coupons from nearby merchants can be displayed to customers after the Wi-Fi connecion is built successfully. The merchant can easily deliver tailored advertising to anyone who connects to the Wi-Fi network with the Alipay solution. This provides merchants with opportunity to more accurately target the branding advertising based on the customer profile.

       

      #Solution flow

      After the merchant integrates with the Alipay Wi-Fi solution, Alipay users can log in with Alipay account to get a Wi-Fi connection. Below diagram describes the overall solution flow. 


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      Figure 3. Alipay Wi-Fi solution flow