Alipay, China's leading third-party online payment solutionAlipay, China's leading third-party online payment solution

BOOST

Boost was founded in 2017 by Axiata, which is a well-known telecom operator in Malaysia. It is one of the fastest-growing wallets for local users and also the most popular e-wallet in the local area.

It provides payment services for shopping, catering, traveling, movie-watching, and more, with merchants spanning from online stores to offline stores. These include e-commerce platforms such as Shopee and Lazada, entertainment merchants such as PlayStation, Steam, and Spotify, catering merchants such as Burger King, KFC, and Nando's, and transportation merchants such as Klia and RedBus.

Properties

The following table lists the product properties supported by Boost:

Payment type

Alipay+ payment method

Acquirer

Alipay SG, Alipay EU, Alipay US, Alipay UK

Acquiring region

SG, AU, HK, US, EU, UK

Payment flow

Redirect

Checkout Payment

✔️

Buyer country/region

Malaysia

Auto Debit

✔️

Funds deduction

Real-time

Refund

✔️

Processing currency

MYR

Partial refund

✔️

Minimum payment amount

0.05 MYR

Chargeback

Maximum payment amount

5,000 MYR per month

Refund period

365 days

User experience

The merchant's app invokes the cashier page of the wallet app:

image

Figure 1. Payment process with BOOST (App)

The merchant's web page invokes the H5 cashier page of BOOST:

image

Figure 2. Payment process with BOOST (Web)